15 grantees from 15 countries demonstrate the impact of global philanthropy leader's 1/1/1 integrated corporate philanthropy model

SAN FRANCISCO, July 22 /PRNewswire-FirstCall/ -- The Salesforce.com Foundation, the global leader in integrating philanthropy and business, today unveiled its 2008 global grant recipients. These grants represent the impact of salesforce.com's 1/1/1 integrated corporate philanthropy Model where 1% of employee time, 1% of the company's equity, and 1% of the company's product are delivered to nonprofits. Recipients were chosen from nearly 200 applicants and scored by advisory groups of salesforce.com employees around the globe.

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"We applaud the vision and innovation of our 2008 grantees in using technology to further the advancement of their missions," said Suzanne DiBianca, executive director of the Salesforce.com Foundation. "It is extremely gratifying to see how Salesforce technology can uniquely bring success to nonprofits around the world, whether it's used to improve communication on an organization's outcomes, to bring together local nonprofits to better serve constituents, or to manage microfinance programs across the developing world."

The Salesforce.com Foundation provides two types of grants as part of its 1/1/1 Model. The Turn It Up grant is designed to support current salesforce.com nonprofit customers with innovative and replicable project proposals that want to "Turn Up" their use of Salesforce to provide deeper and measurable benefit to their organization as well as the greater sector. The Technology for Youth Development grant is designed for youth-serving organizations that wish to integrate technology into their organization in order to further their mission and enhance the lives of the youth they serve.

Unique to the Salesforce.com Foundation's grant program is the deep involvement of its Council whose mission is to enhance the success of the grantees by giving them access to internal salesforce.com resources. Each grantee has a dedicated sub-committee of salesforce.com employees who serve as advocates, provide product expertise and foster relationships amongst the nonprofits for sharing best practices. This program is a key component of salesforce.com's 1/1/1 Model to deeply integrate with the nonprofits it serves rather than just providing monetary support.

2008 "Turn It Up" Grant Recipients

United States

• Atlas Service Corps, Inc. "Turn it Up" International - To expand its use of Salesforce to manage its administration and outreach to the global nonprofit community as part of its innovative fellowship program that brings nonprofit leaders from the developing world to volunteer in the U.S.

• Bay Area Video Coalition's Salesforce Expansion - To further develop its Salesforce implementation to meet the growing need for technology training to support its mission to connect underserved populations with new opportunities in media technology.
• MicroMentor's Salesforce Expansion - To expand its use of Salesforce to deepen relationships with partners through better communication on the performance and business outcomes for its program designed to help entrepreneurs grow their businesses through relationships with experienced peers and business professionals.
• Association for Effective Schools' K-12 Data Cloud - To use Salesforce to build a data model for use as the template for K-12 schools to improve instruction through their access to instructional data.

Europe, Africa

• The Great Generation's Microfinance Capacity Building - To build on the organization's use of Salesforce to manage microfinance programs across the developing world in partnership with community-based organizations.

• U-Turn Homeless Ministry's City-wide Database - To use Salesforce to create a common platform between nonprofits operating in Cape Town as part of U-Turn's mission to help the homeless receive meaningful assistance from organizations seeking to help them.

Asia

• World Toilet Organization's Salesforce Implementation - To implement Salesforce to help increase efficiency, productivity with quantifiable impact on fund generation, partnerships nurtured and network servicing as part of its mission to improve health and sanitation worldwide through toilet education and sustainable sanitation.

2008 "Technology for Youth Development" Grant Recipients

United States

• Bay Area Community Resources' Communities in Harmony Advocating for Learning and Kids Youthline - To reconstruct the Youthline Call Center and Resource Directory built on Microsoft Access onto Salesforce to enhance youth development through exposure to and use of new Web 2.0 technology and VoIP.

• Big Brothers Big Sisters of the Bay Area's Finance Data Integration Project - To expand on the success of its 2007 grant to integrate fundraising and financial data into its Salesforce system to free up resources and reduce operational expenses to focus on its mission of providing high-quality mentoring experience to young people in the Bay Area.
• Sports4Kids' Salesforce Implementation - To maximize its use of Salesforce to improve communication with donors, enhance their recruiting efforts and provide accessible, user-friendly trainings for community organizations as part of its mission to improve the health and well-being of children by increasing opportunities for physical activity and safe, meaningful play.
• Streetside Stories' Media Arts Project at MLK Middle School - To further the mission of the media arts programs at MLK Middle School which are designed to cultivate young people's voices, fostering educational equity and building community, literacy, and arts skills.

Europe

• Children in Crisis d:side Program - To use Salesforce to improve and maximize the reach of its d:side (drugs: support, information, drug education) curriculum resource program to schools in nine countries.

• Kiganda Vocational Centre's mission to transform lives in Uganda - To improve the administration and outreach projects of the Centre, and to enable the young people that the Centre serves to gain access to information on innovations in farming, technology, health promotion initiatives and business planning.

Asia Pacific

• The Education for Development Foundation's Salesforce Young Doctors Project - To expand the technology-assisted health promotion program designed to enable rural students to become computer literate in an effort to cover more needy schools, children and communities.

• Polaris Project Japan's Outreach Website - To build an outreach website for at-risk youth to prevent teen domestic violence, commercial sexual exploitation, and other forms of abuse.

About the Salesforce.com Foundation
The Salesforce.com Foundation is the leader in pioneering, evangelizing and implementing the 1/1/1 Model and using it as a means to improve the lives of people around the world. The 1/1/1 Model harnesses the power of people and technology through 1% Time, 1% Equity, 1% Product, and being "one" with the earth, to build deep relationships with communities around the world and increase the effectiveness of nonprofit organizations in achieving their goals. The Foundation concentrates on the use of technology, specifically as it relates to organizations with youth development programs. It has supported technology projects around the world that help kids in bereft urban and rural areas access technology to create better futures for themselves. The 1/1/1 Model has had a profound effect on salesforce.com and its communities: Since July of 2000, salesforce.com employees have given over 70,000 hours of their time and expertise back to the community. More than 3,500 nonprofits in 56 countries around the world are using donated licenses to run their businesses more efficiently; and numerous organizations are benefiting from technology related grants from the Foundation. For more information on the 1/1/1 Model, please visit www.sharethemodel.org [2]. For more information on the Salesforce.com Foundation, please visit http://www.salesforcefoundation.org [3].