October 11, 2008
Saturday
     

Wal-Mart Launches Jewelry Line Traceable from Mine to Market

Date: 07-16-2008
Type: news brief
Categories: Business Ethics / Human Rights
Source: Greenbiz.com
Organization:
Greenbiz.com

BENTONVILLE, Ark. -- Wal-Mart has introduced a gold and silver jewelry line that allows buyers to trace the path of their baubles by reviewing every link in the supply chain from mine to market.

In launching its Love, Earth jewelry line on Tuesday, Wal-Mart also established an online site to enable customers to research the supply chain history of the earrings, bracelets, necklaces and pendants featured in the collection.

Read more about Love, Earth Jewelry here. 

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