"We often talk about how this movement needs to be beautiful and creative. That’s why it’s incredibly exciting to us when we receive unsolicited emails offering us poetic YouTube videos like the one below." --350.org

350.org is the website for an international campaign to unite the world around the number 350. 350 is the red line for human beings, the most important number on the planet. The most recent science tells us that unless we can reduce the amount of carbon dioxide in the atmosphere to 350 parts per million, we will cause huge and irreversible damage to the earth.

350.org seeks to make sure that the solutions the world proposes to climate change are to scale with the level of crisis that this number represents.