August 29, 2008
Friday
     

Dr. Bronners Files Lawsuit: Charges Competitors with Deceptive Marketing

Date: 05-05-2008
Type: public policy
Category: Natural/Organic Products
Source: San Francisco Chronicle

Dr. Bronner's Magic Soaps has filed a lawsuit charging many of its competitors with deceptively marketing their soaps and lotions.

The lawsuit - filed in San Francisco Superior Court - targeted many widely known cosmetic manufacturers including Estee Lauder, Kiss My Face, Hain Celestial and Stella McCartney America.

In the suit, Dr. Bronner's accused the firms of false advertising by labeling products "organic" that contain relatively little organic material, that contain synthetic chemicals, or that use petrochemicals in processing.

For the full story, click here.

Organization:
San Francisco Chronicle
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