The once unassailable notion that corporations exist solely to maximize their shareholders' returns is crumbling. Without a doubt, the dramatic scale and scope of the challenges presented by climate change will require the next generation of business leaders to adopt a more socially oriented professional identity. Recently, Bill Gates has called for a new "creative capitalism."Where once it was enough to simply deliver results to the bottom line, Gates noted, the next generation of managers will be held responsible for decisions that have effects far beyond their corporations and the markets they serve. This podcasts addresses the question "Should managers be forced to adopt a code to consider the effects of their actions on the environment?"

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