Published on CSRwire - CSR Video Commentary & Research (http://vcr.csrwire.com)

IBM CSR Study

By natalie
Created 02/18/2008 - 14:00
Placing an added emphasis on corporate social responsibility and ensuring it is at the core of a business' strategy can yield financial benefits, according to a study from IBM. The survey, "Attaining Sustainable Growth Through Corporate Social Responsibility," indicates many companies now view CSR as a growth opportunity and not just a regulatory compliance. Sixty-eight percent of those surveyed say they are using CSR activities to help generate revenue.

Source URL:
http://vcr.csrwire.com/node/5736