Companies
are rolling out new credit cards designed to cash in on people's worries about
global warming, according to
this article
in the Wall Street Journal.
Companies
are rolling out "green" credit cards which allow users to channel a
percentage of their spending toward efforts to cut greenhouse-gas emissions. General
Electric Co.'s Earth Rewards MasterCard targets as much as 1% of total spending
on the card toward emission-reduction projects. Bank of America Corp. followed
with its own green card, Brighter Planet Visa, which matches every dollar spent
with one point that can be accumulated and traded in for "carbon
offsets." Storm Lake, Iowa, savings bank MetaBank, launched its
GreenPay MasterCard, which also allows users to accumulate carbon offsets with
each purchase.